Tempting Tuesday: Of all the gin joints in New York

April 12, 2011

Photo courtesy of tzutzanu on Flickr Creative Commons

NEW YORK, USA – I’ll confess: no matter how much I love my job, I always look forward to the weekend. Keeping busy is all well and good, but nothing beats those few nights free from the strain of work, when the bars keep their doors ajar and friends have no better place to be than knocking a few back together. I ardently adore the bright lights, big city scene of New York, and sometimes, I just don’t want to wait for Friday night in order to indulge my boozing taste buds with my closest confidants. Sometimes, I need a Tuesday night out to calm the nerves. And when I feel that surging social itch, I know right where it’ll lead me.

Hidden within the Double Crown restaurant on Bowery, Madam Geneva glows with a subtlely vintage aesthetic, courtesy of design and concept firm AvroKO. The backroom bar’s dark, mysterious mood is heightened with lacey wall paneling, faux elevator gates, exposed brick and steel, and chairs balancing on claw-footed legs. Even on school nights, trendy Noho regulars congregate here to melt together with the sultry glow of candlelight flickering against the plush, midnight blue couches and pick their poison from the bar’s gin-driven cocktail menu (Madam Geneva was another name for “gin” used in 18th century London).

If you start to feel the week stretching on into eternity, or are just looking to get a head start on your weekend, few can beat this fabulous deal for drinks, going on now at one of Manhattan’s coolest imbibing institutions.

Gilt City is offering four of Madam Geneva’s specialty gin cocktails for a steal at $29 (when the usual value is $48), valid on any weeknight through July. The offer includes a well-selected range of the bar’s signature concoctions: Madam’s French 75, Aviation, Rangpur Gimlet, and Madam’s Preserve with Gin, one of their famous jam cocktails served with—you guessed it—fruit spread, which you can share with another or keep for yourself. And believe me; once you take the first sip in these furtively sexy surrounds, you just might want to. (Just remember: there’s work to be done come morning.)

Book the deal here! (You will need to become a member of Gilt City to purchase this deal. Membership is both free and easy: just click through to the deal and follow the instructions on the Gilt City website. Offer must be redeemed by July 5, 2011 and is valid Sunday-Thursday only).

Madam Geneva
4 Bleecker St.
New York, NY
(1) 212-254-0350

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